The world’s rarest honey finds its origins in Nepal

Hailing from the country of towering glistening Himalayas, mad honey is a rare Nepali honey that the world rejoices in. Only once in a blue moon (i.e. Twice a year) do the Gurung honey hunter collect the Himalayan from beehives that are risky to even walk on to.

True to its name, mad honey creates a wild, mad buzz that echoes through the centuries and the world. Not only do they fall madly in love with it, but they forever want to savor its taste and magic.

Mad honey is now a sensational Nepalis delicacy that mainstream media, with its pertinent coverage bringing forth the unheard stories of mad honey and its hunters. Eager to witness the spectacle firsthand and savor the legendary mad honey for themselves.

From a land rich with tales of bravery, the Gurung honey hunters do not shy away from admiring their tradition. They have been harvesting mad honey with an ample zeal of hard work with their traditional methods, embracing teamwork.

Tourists from around the world now flock to Nepal to hop on a journey to witness the honey hunting firsthand, where their yearning to savor the legendary mad honey for themselves amplifies.

Honey has long been a household staple and the talk of the town for health fanatics. It holds a celebrated place in many cultures for its cultural significance. But mad honey is different. Its uniqueness lies in grayanotoxin which is the star player that takes the lead in the honey world.

This neurotoxin has qualities unlike any other, it offers mild psychedelic effects to tone down distress, keeps you content, and sets you ready for any hassle that’s on your way. It is deemed a magic “healing” honey that can wind down any tension in the mind and body.

Ever wondered how the Gurungs manage to stay as fit as a fiddle, the answer lies close to their home; in their very own mad honey. This rare honey has been their generational pride, a reason for their hearty and happy health.

“Even though I belonged from Lamjung, I had never heard about mad honey. On a trip to my hometown, I saw untapped potential in mad honey.”, says Rashmi Kandel who founded Medicinal Mad Honey, only at the young age of 18 years.

She wanted to foster the honey hunters with the essential tools and safety measures, reassuring them that they could continue their work confidently. She also aimed to bridge the gap between the Nepali market and the global one for the much-awaited recognition mad honey deserved.

But one step at a time: her journey started modestly, where she began by introducing mad honey to her friends and family. To her surprise, many were unfamiliar with this true Nepalis treasure. People were aware of its psychedelic effects, but for many its medicinal benefits were a secret well-kept.

This epiphany incepted her idea to brand mad honey by highlighting its healing and medicinal properties. Determined to change this narrative, she set out to position her product for those who follow a healthy and holistic lifestyle.

Rashmi has carved her path in the mad honey business, mustering all the determination and effort needed to establish Medicinal Mad Honey as a pioneering brand in the world.

Today, Medicinal Mad Honey supports over 80 honey-hunting communities in regions like Lamjung, Jajarkot, and Rukum. This Nepali brand has uplifted the name of Mad Honey in the global market by flaunting it as a premium product in luxury markets across the US, Europe, and the Middle East.

This success had ripple effects for honey hunters communities. The company invests in the honey hunting communities by providing valuable resources. Plus, they empower honey hunters to continue their craft with resolute confidence. Their initiatives not only aid in preserving traditional practices but also bring economic stability to the communities that depend on them.

For Rashmi, Medicinal Mad Honey strives to maintain sustainability and ethical practices at its core. The brand takes impeccable care of those involved in this process from protecting Himalayan Giant Honeybees to supporting the mad honey hunters.

Now that the world is increasingly drawn to organic, authentic, and guilt-free products, mad honey is a quintessential product that carves its niche as a symbol of mindful luxury. Its unparalleled rarity and health benefits align perfectly with the modern demand for premium, ethically sourced goods.

Through products like Medicinal Mad Honey, Nepal has emerged as an epitome of what in the true sense luxury means; it doesn’t lie in extravagance but in authenticity, vigorous health, and raw nature that connect to our roots.